Business analytics is application of knowledge, skills, and methods for using data, statistical analysis, quantitative approaches, and predictive modeling to enable data-driven decision making, innovation, and leadership in organizations.
This course is designed to develop fundamental knowledge and skills for applying statistics to business decision making. Business analytics can be defined as the extensive use of data, statistical analysis, exploratory and predictive models, and fact-based management to drive decisions and actions. Course topics are organized around practical case studies of business analytics in a wide variety of industries. Course methods include descriptive statistics, probability distributions, sampling, confidence intervals, hypothesis testing and the use of SAS computer software for statistical applications.
The targeted concepts, learning goals and outcomes can be reviewed in our course syllabus.